Options New York 2021 wrapped up this Sunday following three days of recent wristwatch shows, talks, and heat reunions as the worldwide watch neighborhood gathered for the primary dwell, in-person Options New York occasion since 2019. The triumphant comeback additionally marked a notable enlargement for the foremost occasion, broadly thought to be America’s most necessary public watch occasion devoted to collectors, which this yr provided a packed three-day lineup, held at Gotham Corridor from Friday, October 22 to Sunday, October 24, 2021. The occasion, produced by Options and introduced in partnership with sponsors Tourneau/Bucherer and BMW, additionally marked one of many first large-scale luxurious occasions in New York Metropolis to efficiently reconvene post-quarantine.
The sixth version of Options New York kicked off Friday, October 22 with a high-energy VIP cocktail occasion. Keen company gathered within the Seiko-sponsored foyer earlier than surging into the present ground below Gotham Corridor’s famed rotunda. Nicely-heeled non-public collectors and watch lovers received the primary likelihood to mingle with model executives and influencers in attendance whereas marveling on the newest choices from the 28 registered model exhibitors, together with Chopard, Breguet, Blancpain, Seiko, Norqain, Grand Seiko, MB&F, and others, whereas having fun with top-shelf libations and handed hors d’oeuvre. Tourneau/Bucherer supplied the occasion’s signature “Bucherer Blue” cocktail.
“Bucherer Blue” cocktails have been served on the occasion.
This yr’s longer three-day occasion format doubled the favored slate of Options New York panels on Saturday and Sunday, October 23 and 24, that includes main specialists and figures from the watch world. This yr’s panels, moderated by Options Writer Sara Orlando, Options Options Editor-in-Chief Roger Ruegger, and famend collector and guide Jeff Kingston, explored sizzling subjects within the watch world at this time, from how the watch panorama has modified since 2019 within the wake of world disruption, to the state of girls’s watch choices in at this time’s market, to the present panorama of name collaborations. The ultimate panel of the weekend coated the continued surge in demand and absence of stainless-steel sport-luxury watches, with featured superstar panelist and watch lover Aldis Hodge, star of One Night time in Miami and Metropolis on a Hill.
Jeff Kingston (far proper) moderated a panel on the trail of the watch business post-Covid.
Actor Aldis Hodge (left) joined a panel on the rising reputation of metal.
Options’s Sara Orlando drew an avid crowd to her panel on girls’s watches.
Options New York as soon as once more served as a significant stage for brand new product launches. On Saturday, Oct. 23, recording artist and producer Swizz Beatz arrived to personally launch his new collaboration with De Bethune: the brand new Dream Watch 5. The brand new A. Lange & Söhne Zeitwerk Honeygold “Lumen” was introduced dwell from the present ground on Sunday, Oct 24, coinciding with the model’s anniversary.
Swizz Beatz (heart) on the De Bethune sales space carrying the Dream Watch 5
Watch lovers who couldn’t attend the present this yr had the chance to tune in to a digital Time Out session with Options Editor-in-Chief Roger Ruegger and Senior Editor Mark Bernardo, who recapped a number of the occasion highlights and notable timepieces exhibited on website, which included however weren’t restricted to the brand new Blancpain Air Command Titanium, Bremont Longitude, MB&F Legacy Machine Perpetual EVO in titanium, Arnold & Son Luna Magna Platinum, and MeisterSinger Unomat, in addition to the U.S.-Unique Seiko Prospex SLA053 and SLA059 “Seigaiha” Editions, and the Glashütte Unique PanoMaticLunar Pink Gold Inexperienced Dial. First-time exhibitors this yr included Chopard, Massena LAB, and Norqain, amongst others.
“The success of our present this yr underlines the truth that the luxurious and watch industries are booming proper now,” mentioned Options Writer Sara Orlando, “and collectors are looking forward to the sort of face-to-face, hands-on interactions that we’ve got at all times facilitated at Options New York.”
The Options crew, l-r: Mark Bernardo, Minda Larsen, Sara Orlando, Dara Hinshaw, Julia Mosby, Roger Ruegger
Options Editor-in-Chief Roger Ruegger added, “We have been so proud to deliver Options New York again dwell and in-person, not simply safely, however on a much bigger scale than ever earlier than: with an prolonged schedule, extra partaking panels than ever earlier than, and welcoming new manufacturers this yr. We’re excited to construct on this momentum to deliver Options occasions again even greater nonetheless in 2022.”